Even when you think you have a brilliant idea, it can take some convincing to get others on board.
Just ask some of today's most successful founders. Airbnb, Dropbox, and Reddit are just a few companies who used some far out-of-the-box strategies to get their very first customers before becoming household names. Check them out–they might work for you, too.
HERE'S WHAT ELSE I'M READING TODAY:
How do you make long-term plans in a world as unpredictable as ours? This author and time-use expert has a suggestion. --Inc.
What to do about an employee who insists on leaving at 5 p.m. and is always behind on work. –Inc.