Source: The Conference Board How does this bode for investor confidence? Not so well. There's a reason nobody is asking the Bubble Boy from Seinfeld for investing recommendations. So today, I'm recapping my recent columns dealing with expectations for electric vehicles, tech and the looming doom and gloom of a recession. Electric Vehicle Makers Struggle to Hold Charge Smaller EV companies like Rivian (RIVN) are running low on batteries and likely headed much lower as the grim rigors of scaling mass production unfold. Some may not survive. Suppliers can stick with legacy companies and build longer-term relationships or take a chance with start-ups that have no manufacturing history and limited capital. Which would you choose? Obviously legacy companies. Tesla Factories Burn Through Skepticism Tesla (TSLA) is at the center of another controversy— its newest factories are burning through mountains of cash. Despite that, its business model actually leaves legacy auto makers at a disadvantage with Tesla in the EV market. However, shareholders should be ready for an onslaught of FUD in the weeks ahead. Negative Tesla stories in the press drive clicks, likes and shares—the currency of the advertising-centric media ecosystem. These negative stories, meaningful or not, impact investor sentiment and ultimately drive Tesla shares lower. Pathway To Tech Turnaround The possibility of a recession is our reality. In fact, most corporate leaders now expect a recession as soon as next year. China is closing domestic factories and creating supply chain shortages. The war in Ukraine is producing commodity shortages for grain, oil and natural gas, Saudi Arabia refuses to pump more oil to ease the price shocks and interest rates are rising to quell inflation. Whew! That's a lot at once. If corporate leaders are any indication, the rest of 2022 may be a whirlwind for investors. That said, the bigger digital tailwind remains in place. As always, remember to always do your own diligence before taking any action. Best wishes, Jon D. Markman |
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